Cornetto | The Making Of Love
For decades, Cornetto's commercials have been starring actors pretending to be in love.
But for our 60th anniversary we decided to help them fall in love for real.
We casted over 100 teens, but this time, rather than looking for actors, we were looking for soulmates.
So, we asked them questions and compared their answers until we found the perfect couple for our ad.
We then used their answers to customize our entire production to help love happen between the two of them.

Produced by CANADA.




Hola!

I’m Diego. Executive Producer with more than 10 years of experience.

I love bringing bold creative ideas to life — with great craft and a smooth, collaborative process.

I’ve produced and overseen shoots across multiple countries — including Spain, Argentina, the UK, the US, and Mexico — for brands like Coca-Cola, Magnum, Netflix and Burger King.

I have a strong background in large-scale, high-production-value shoots and smaller run-and-gun projects, as well as crazy brand activations.
I’m currently based in Frankfurt with flexibility to work remotely or in a hybrid arrangement for positions based in and outside of Germany.
diego.baltazar.macias@gmail.com